I have been attending a lot of networking events and connecting with a lot of great people in the last several months.
I was given an invitation to attend a networking event this past week by one of those very connections. Are you still following?
The speaker for the event was Maria Quintana (VP of Multicultural Sales at Pepsico). The main topic of conversation was on personal branding for Latinas. As you may well know, I am not a Latina, but I still found her speech to be very relevant.
However, the most insightful thing that came out of attending was the realization that Latino (Men) business leaders are in very short supply.
Big businesses are scrambling to put Latino men in leadership positions but instead are having to fill them with Latinas (LADIES!) It seems to be a huge trend and one that doesn’t show any signs of stopping.
The boys just are not out there. They are not pushing as hard as the women. Given the fact that I have two daughters I still felt a sense of pride for my Latinas.
But I can’t help but ask how did we get here? Why are the young men not prepared? Why is there a shortage?
The leadership positions are there for them. I am happy to know that a very competent Latina is there to fill them.